Add Collections to Campaigns

Focus on your high prority products

Great news for store owners who love promoting collections. With a couple of clicks, you can add product images and links from a public collection to a campaign message.  

If you want, add a different collection (or combination of collections) to each campaign template. Imagine, before finishing your second cup of morning coffee, you could fill a calendar with collection-rich campaigns capitalizing on all the major holiday and seasonal themes.

Here's how it works. 

Selecting a collection

Go to the Campaigns page, make sure the Future Campaigns tab is active, and select a campaign. Click the three-dot icon and select Settings. A side panel displays.

Scroll down to the Products in Email heading.

1. Switch on the toggle.
2. Click the field and select one or two collection names. (maximum two)
3. Click Save and Continue. The Preview email panel displays.

Previewing the message

Review the message layout. If it looks good, activate the campaign. Click Regenerate to refresh the layout. To start over, click the X icon in the corner and change the collection or combination of collections.

Details

Now you know how it works. Let me explain some background.

About the templates

Each campaign template has a slightly different layout. The layouts display a different combination of product images and CTA buttons. Each option shows between zero and six product images. If you don't like the look of one layout, click the Regenerate button and scroll through the template options.

Default display

If you don't use the Collections feature at all, tinyAlbert pulls images from a default group of store products and displays those images in campaign messages. Behind the scenes, and not visible to any customer, our AI creates two collections: Best Sellers and New Arrivals. tinyAlbert populates these hidden collections by scanning your store and looking for products that meet collection criteria. 

Use the Collections tool to override the default settings and inject your preferred product images into a campaign.  

Override or complement?

If you look at the Product Collections drop-down menu, you'll notice that Best Sellers and New Arrivals are available options. That means you can add those collections individually or with another collection in the campaign. Choose any combination of collections you like.

That's it.

Now you know how to add collections to a campaign message.